Accenture shares experiences on traceability and data maturity in SwePass
In SwePass, Accenture contributes experience from work on traceability, data quality, and digital structures. Through its engagement in several working groups, the company supports shared learning while also gaining deeper insights into how technology and organisational structures interact in practice.
For Accenture, SwePass serves as a forum for dialogue, where different perspectives meet and shared challenges can be discussed openly. Participation provides an opportunity to listen, compare experiences, and better understand how data and traceability issues are handled in everyday operations.
Accenture is involved in several of the project’s working groups, including knowledge sharing and platform technology. Over the past year, the company has shared its approach to traceability, including surrounding factors such as governance, ways of working, and maintaining digital structures over time.
– My role is to manage the partnership between Accenture and SwePass – we leverage our practical experience from implementing traceability across a wide range of global industries. Within SwePass, it becomes clear how important it is to connect technology-related issues with governance, accountability, and collaboration across different parts of an organization, says Aakriti Samaiyar, Traceability & Circularity Manager at Accenture.
By grounding decisions in contextualised data, this approach ensure clients’ sustainability efforts are driven by impact and operational excellence. Building on that foundation, Agentic AI further elevates decision quality and agility, driving value‑chain reinvention across an evolving regulatory landscape.
In the discussions within the project, several recurring experiences emerge. Data is often spread across many systems, quality varies, and responsibility is not always clearly defined. This increases complexity and makes it more difficult to take a long-term approach, even when engagement and ambition are high.
A clear learning from Accenture’s perspective is that the work often needs to start with the fundamentals. Alignment around data, roles, and processes creates the conditions for technical solutions to function over time. In this context, established standards, such as those developed by GS1, function as a shared language rather than as a set of rules.
Collaboration with suppliers is another topic that frequently arises in discussions. According to Accenture, progress is more achievable when dialogue is based on shared value and long-term relationships, rather than being perceived as an additional administrative burden.
Through its participation in SwePass, Accenture contributes experience from a range of contexts while also gaining new perspectives on how traceability and data-related challenges are addressed within Swedish organisations. It is in this mutual exchange that much of the value of the collaboration emerges.
